ARQUITECTUM, a leading architectural firm, aims to involve architects in the graphic design of a new façade for its website.
This initiative emerges from the idea that architects can - and ought to - be involved in graphic design in all its manifestations and not only in the case of 'two dimensional plans', given their knowledge of 'image' in any context (institutional, business or personal) related to architecture.
This initiative also forms part of the new objectives of ARQUITECTUM, which involve the participation of architects in artistic design (theatre, art exhibitions, performances), graphic and digital design (posters, building logos), digital design (virtual worlds, 3D animation or interactive games) and even production design (film sets, scenery for movies, etc.).
The competition is open to all including graphic designers as long as an architect/architecture student is included in the team.
The subject, or theme, is very simple: ARQUITECTUM has decided to divide, through the main page of its launcher, its architecture competitions into two categories: Academic and Professional.
This means that, once these distinct aspects of the company's activities have been defined, it is necessary to make these distinctions clear to our clients - or to other architects - planning to enter one of our competitions, for there exists a difference - albeit subtle in nature - between the two types of competition.
This difference can be expressed as follows:
- Academic Competitions
- Professional Competitions
These two categories should appear clearly expressed in the new 'façade', so that each of them leads the reader to the respective site, where they will find the area in which they will be able to participate or settle their own particular queries.
The virtual space where the new design for the launcher will be located will replace the current ARQUITECTUM site located at www.arquitectum.com.